PUMP THE TUBE FOR A MORE FULLY LOADED BRUSH AND INSTANT VOLUME ON LASHES.
Dior reinvents volume with a revolutionary mascara that creates a fringe of XXL lashes. Simply squeeze the flexible tube to generously coat the brush and soften the rich, ultra-volumizing mascara formula inside. Achieve 100% more volume* for lashes that are spectacular from every angle.
"The idea was to make the impossible, possible-to create very thick lashes without clumping, as I can do backstage. By pumping, you soften the formula and get a creamy volumizing effect that creates really rich lashes." Peter Philips, Creative and Image Director for Dior Makeup
*Instrumental tests on 16 women's usual application vs. bare lashes
The rich formula creates stunning results from the first to the last application. A high concentration of waxes and elastic powders give it a unique soft sensation for an ultra-volume effect down to the last drop.
Squeeze the tube 2-3 times to warm and soften the formula and fully load the brush. Apply by zig-zagging over the lashes from root to tip.For a conditioning boost, start with Diorshow Maximizer 3D Triple Volume Plumping Lash Primer.
Diorshow Pump 'N' Volume features a bounce-effect brush the Bouncy-Brush™, with ultra-supple bristles that load lashes in a single sweep, creating daring, pumped-up voume without clumping.
Posted on 11/11/2017
I'v tried numerous expensive and less expensive mascaras and this always gives me flawless results
Posted on 9/16/2017
this mascara gives the illusion that I have eyeliner making everything look fuller.
Posted on 7/20/2017
evenly coats the lashes and provides great length and volume.
Posted on 6/12/2017
i wanted to try this new mascara because of all the hype. the packaging is interesting...helps get the product on the brush, and is great at coating the lashes in mascara. another great dior mascara!